BoldFish is the first company to tackle the e-mail problem on an Internet scale and at speeds, which will support even the largest of electronic mailing and distribution sites. The company has developed a number of advanced technologies for delivering, managing, personalizing, and commerce-enabling vast numbers of e-mail messages.
BoldFish is an extremely advanced system that allows organizations to e-mail-enable their database for high volume outbound e-mail campaigns. BoldFish integrates seamlessly with an organization's web site, database, and existing IT infrastructure to provide enterprise-class capabilities for reaching customers in a responsive, personal way. Whether sending out e-mail newsletters, promotions, product announcements, stock alerts or news releases, BoldFish will deliver the message faster than any other opt-in mail delivery system on the market today.
BoldFish has recognized the shift in Internet marketing from the typical banner on a web page to 'opt-in e-mail' marketing, which is cheaper, and tends to reach more individuals. The number of Internet enabled mailboxes will reach approximately 700 Million before the end of 2001. This coupled with another 500 Million wireless access users with the ability to reach their mailboxes remotely, makes e-mail marketing the wave of the future.
BoldFish has placed itself in the forefront of opt-in e-mail delivery systems. Technology Evaluation's testing of the product found it to be a reasonably complex installation and configuration, however once properly configured the system is truly impressive. The user interface is made available through a web browser and with very minimal training even an administrative assistant could handle daily mailings due to an easily navigable and well thought out interface.
One of the issues concerning high-speed delivery e-mail systems is the fear of 'spam machines'. BoldFish's licensing program is tied to an expiration date, which enforces a rigid spam policy, which limits any potential abuse by clients.
BoldFish is an extremely advanced system that allows organizations to e-mail-enable their database for high volume outbound e-mail campaigns. BoldFish integrates seamlessly with an organization's web site, database, and existing IT infrastructure to provide enterprise-class capabilities for reaching customers in a responsive, personal way. Whether sending out e-mail newsletters, promotions, product announcements, stock alerts or news releases, BoldFish will deliver the message faster than any other opt-in mail delivery system on the market today.
BoldFish has recognized the shift in Internet marketing from the typical banner on a web page to 'opt-in e-mail' marketing, which is cheaper, and tends to reach more individuals. The number of Internet enabled mailboxes will reach approximately 700 Million before the end of 2001. This coupled with another 500 Million wireless access users with the ability to reach their mailboxes remotely, makes e-mail marketing the wave of the future.
BoldFish has placed itself in the forefront of opt-in e-mail delivery systems. Technology Evaluation's testing of the product found it to be a reasonably complex installation and configuration, however once properly configured the system is truly impressive. The user interface is made available through a web browser and with very minimal training even an administrative assistant could handle daily mailings due to an easily navigable and well thought out interface.
One of the issues concerning high-speed delivery e-mail systems is the fear of 'spam machines'. BoldFish's licensing program is tied to an expiration date, which enforces a rigid spam policy, which limits any potential abuse by clients.
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